The sudden change in the strategy of Google is due to warnings from China that has threatened to revoke the license of the company in their country, calling the strategy as "unacceptable." The permit Google to operate in the country ends on Wednesday.In a blog post Google says, “it’s clear from conversations we have had with Chinese government officials that they find the redirect unacceptable—and that if we continue redirecting users our Internet Content Provider license will not be renewed (it’s up for renewal on June 30). Without an ICP license, we can’t operate a commercial website like Google.cn—so Google would effectively go dark in China”.
In response to the Chinese warning, Google said in a few days they will end with the redirection of services. Instead, visitors to the site Google.cn can click on an icon that takes you to a new version of Google.com.hk. In the new site, the user will have access to some services such as product search and translator, which are free of censorship.